GS1 Sunrise 2027: Is Your Labelling Operation Ready?
What is GS1 Sunrise 2027?
GS1 Sunrise 2027 is a global initiative encouraging the adoption of 2D barcodes, such as QR codes powered by GS1 standards, across retail and supply chains. These advanced codes can store significantly more information than traditional linear barcodes, including product identification, batch numbers, expiry dates, and other valuable data.
As retailers and manufacturers move towards 2D barcode adoption, businesses should begin assessing how their production, packaging, coding, and labelling processes will need to adapt.

Why Does It Matter?
Because Sunrise 2027 is about much more than adding a QR code to your packaging.
The transition to GS1 2D barcodes could affect your packaging, labelling equipment, production data, software systems, traceability processes, and quality controls.
Without the right preparation, businesses may face unnecessary costs, integration challenges, production disruption, or compliance issues.
A successful transition requires the right technology, the right data, and the right processes working together.
A readable barcode is only one part of the journey; ensuring the correct code is applied to the correct product, every time, is what really matters.
How Print and Apply Systems Can Help…
Modern Print & Apply systems can play an important role in supporting Sunrise 2027 readiness by:
As adoption of 2D barcodes increases, automated labelling solutions can help manufacturers maintain accuracy, productivity, and visibility across the supply chain.
What Should Manufacturers Be Considering?
Will your current packaging and label design support high-quality 2D codes?
Can your existing labelling systems reliably produce and apply 2D barcode labels at production speed?
How will product information, batch details, GTINs, and other dynamic data be managed and delivered to your labelling equipment?
How will you confirm that barcode quality meets requirements and that the correct information has been applied?
Are your production, quality, engineering, IT, and supply chain teams aligned on the changes required?
Need Independent Guidance?
The transition to GS1 2D barcodes can affect everything from production data and packaging to verification and labelling processes.
Our team can help you understand how Print & Apply technology fits into your Sunrise 2027 journey.
For organisations seeking a wider operational assessment and independent consultancy, My Edgecraft offers specialist Sunrise 2027 readiness reviews to help manufacturers identify the most appropriate path forward.
Learn more at: https://www.myedgecraft.co.uk/
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